How many times has a real estate development had its marketing delayed because the renders did not arrive on time? “We’re doing another project at the same time, next week I’ll send them to you.” “We haven’t finished the renderings yet.” “We need a few more days.” In the meantime, leads go cold, competitors advance … Read more
“What matters most should never be at the mercy of what matters least.” GOETHE In business, it is common to spend time on aspects that, although useful, do not generate an immediate impact. This also happens in real estate marketing, where technical details, such as square meters or the orientation of the property, are often … Read more
My wife keeps telling me that I have Diogenes syndrome.I will never admit it to her…but she is right. Since I set up my studio at home and my parents died, I’ve had a time when more stuff came into the house than went out and, of course, we can hardly fit any more. For … Read more
We are here to make money so you can make money. Who would have thought 30 years ago that, today, more than 100 clients, both national and international, would have trusted us,working on more than 400 projects. If you were to ask me for the REASONS why we were chosen, they are these: We transmit … Read more
I have never had a good mouth. I’d like to think it’s hereditary because it’s the doctor I’ve been going to the most my whole life.I swear I’ve brushed my teeth till I’ve had enough but, you see, it hasn’t been enough. One of my distant memories was our first dentist’s office. It was a … Read more
One thing we have learned over the years is to evolve. To realize right away what works to sell apartments. We continue to defend video as the most powerful tool for selling apartments. We know this because of an unquestionable fact: Our clients repeat because of the return they get. And they do it because … Read more
Throughout these years, I have met several types of promoters. There are those who are good people and others who are not so good. I would like to say that only the first ones do well…but it is not so.I do not know how they do it, but some continue to succeed even if they … Read more
Okay, let’s be less sensitive. I have heard inaccuracies and/or false beliefs about our services in Gi [GAYARRE]. I hope this publication will clarify some of them. “Gi has only been in this visualization world for a short time.” We have been doing it for more than 30 years. We have grown gray hairs from … Read more
…but with brains they sell. If you feel more comfortable, call me an exaggerator. But let’s go to the root, to the arguments of my thoughtful reflection. 🙂 It doesn’t matter if it’s an apartment or your new cell phone. Be honest. Think about your last purchase. Did you do it with your head or … Read more
“Once upon a time there was a prestigious developer with a proven track record but he didn’t value the power of image.His building was going to be great but all of the above seemed like unnecessary ridiculousness…This time, he didn’t sell so fast. It wasn’t the first time it had happened to him either and … Read more