A real estate development sells first with a video

Cine Rialto na promoción inmobilaria se vende antes con un video

(article previously published in March 2023) Selling real estate is a process that takes time and effort, especially if it is a development that has not yet been built. However, there is a very powerful tool that can help speed up the sales process: the VIDEO. In this article, I will introduce you to the … Read more

You go on vacation and I’m back today

Logo GAYARRE infografia isla

This fact is sure to bring a smile to your face. You are already enjoying your well-deserved vacation from today and you will think (if you are a good person): “Poor Juan! While I’m at the beach, he has all of August left with the heat of Zaragoza.” Seen this way, it could be overwhelming. … Read more

They cheat you

Are youlooking for images of your project that has not yet been built? Let me guess: all of them guarantee the lowest price and claim to be the most professional. They tell you that they have the best service and the highest quality. Good for them! But, let’s be honest, do you really want to … Read more

A project without a visual soul cannot inspire real change

Awakening the desire for change is one of the most powerful tools you have. If you can make your customer see a better future in your project, the sale is almost guaranteed. 80% of purchasing decisions are driven by the desire to improve life. Are you surprised? It shouldn’t. We’re not just talking about selling … Read more

Selling my apartment podemite style

As I told you a few days ago, a friend of mine suggested doing it facha style without much success. Another friend, who always acts smart, told me: “What if you sell it… but in a podemite way?”. Podemita? I looked at it funny, but I was curious. So I made the announcement: “I’m selling … Read more

Selling your apartment fascist style

After years of work, I finally fulfilled my dream: an apartment in the center, modest but only mine.But life, capricious, led me down unexpected paths and, in the end, I did not move. What to do then? The most obvious option seemed to be to sell, but I wanted to make as much profit as … Read more

Because I am worth it

You know what? Since we haven’t worked together before, you don’t know me and it’s hard for you to take risks. There are only two ways to convince you that it is in your best interest to do so: Let me show you all the testimonials I have collected over the years from satisfied customers, … Read more

The heart has reasons that reason does not understand

I have always been fascinated by this quote from Blaise. That phrase resonates deeply with what I do when visualizing real estate projects because, at the end of the day, the most important decisions in life are not made by logic alone. They are taken to heart. Developers often focus on the rational: the technical … Read more

My greatest illusion is to continue having illusions

“My greatest illusion is to continue having illusions”. JOSE NAROSKY My greatest illusion is that your client gets excited about an illusion and that it excites you too. MY ILLUSION (3D) It’s an illusion because it doesn’t really exist. It is one of the triggers of illusion in your customer.   THE ILLUSION OF YOUR … Read more

Did you know that 80% of what we consider “quality” is based on visual aesthetics?

How would the perception of yourpromotion change if every visual detail screamed quality from the get-go? When every visual detail reflects quality, your customer knows they are looking at something worthwhile. Perception changes, trust grows, and the sale accelerates. The impact of an impeccable visual presentation is not only measured in how beautiful it looks, … Read more